What is the new development direction of stationery products?
In recent years, with the improvement of people's living standards, consumers' demand for stationery products has increased, which has also prompted stationery suppliers to accelerate the replacement cycle of stationery products, resulting in continued strong market demand and fierce competition in the stationery industry. Many stationery manufacturers have to find new breakthroughs and new economic sources. According to news, the sales of customized advertising pens have accounted for 20% to 25% of the sales of stationery companies. The entry into the gift industry has suddenly become an expansion of the stationery industry. New directions and such a huge market have attracted more and more stationery manufacturers.
From the large and small gift fairs in recent years, it is not difficult to find that stationery companies have also broken through the traditional stationery exhibition thinking, and have established a close cooperation model with gift exhibitions. The gift market is more seeking novel and unique features. The stationery design styles that come here really cater to this characteristic. Popular elements always come suddenly and go quickly. Under such a trend, how the stationery industry can highlight its advantages and avoid disadvantages is particularly important.
Post time: Aug-14-2020